Sustainability in generational change

Environmental sustainability is a key driver that significantly influences both the demand and the supply of companies. Companies that currently offer sustainable products generate a considerable competitive advantage.

However, social and economic responsibility is increasingly being neglected in this ecological debate. However, this is fundamental for the management of companies. After all, without economic efficiency, neither sustainable products can be offered nor can there be a successful generational change in the company. In this keynote speech, the discussion on sustainability will be reorganised in order to offer companies a clear perspective for flourishing and future-proof development.