PERFECTION YOU CAN FEEL

Over 100 years ago, V-ZUG set itself the task of making everyday life easier with high-quality, innovative household appliances. Whether for cooking, washing up or washing: People who expect more than standard from their appliances are in exactly the right place at V-ZUG. As the Swiss market leader, we live Swiss values - and bring them to life all over the world: with simple, individual solutions that inspire and excite for a lifetime. This is what we mean by "Swiss perfection for the home".

Growing up in Switzerland

Switzerland is the nation of inventors, the land of precise watches and the home of world-famous chocolate. In the middle of it all is the pulsating and prosperous economic region of Zug. Here - in the heart of Switzerland - lie our roots. Not only geographically, but also ideologically: in the course of our more than 100-year history, the trademarks of our country have merged with the values of the company. We still carry the pride in our origins in our company name: "V" stands for our history as a galvanising plant, "ZUG" for our commitment to the Zug region and to Switzerland as a business location.

At home all over the world

Today, people all over the world appreciate the typical Swiss innovative strength, the high precision and excellent quality of our premium products: A few years ago, we decided to grow beyond our own national borders and make their top-quality household appliances available all over the world. Since then, we have gained a foothold in selected markets and serve discerning customers with a select range of premium appliances and excellent service.

V-ZUG builds the future

Switzerland remains a central location: in order to be able to continue to research, develop and produce successfully here, we are making our production site fit for the future. By 2033, a completely new district will be built on our site, which will strengthen the company, Zug as an industrial location and Switzerland as a production location. The first signs are already visible: the new Mistral production hall has been in operation since the end of 2016 and the first part of the new Zephyr Hangar production building was also completed at the end of 2019 and has already been put into operation.

Simply excellent results

The Excellence Line promises a spectacular cooking experience with simple operation. Thanks to innovative features and outstanding quality, you will achieve excellent results in your kitchen.

Elegant and timeless

The Excellence Line appliances combine Swiss quality and functionality in your kitchen. Thanks to intuitive operation and supportive presettings, you will succeed in preparing healthy dishes from the steamer in just a few simple steps. Preparing your food is just as easy with the innovative CombiCookTop induction hobs. The puristic yet functional design meets all your quality requirements and is a highlight in every kitchen.